{"id":13553,"date":"2025-05-21T14:09:41","date_gmt":"2025-05-21T12:09:41","guid":{"rendered":"https:\/\/bizmarketing.xyz\/?p=13553"},"modified":"2025-06-06T09:44:51","modified_gmt":"2025-06-06T07:44:51","slug":"leads-linkedin-estrategia-marketing-b2b","status":"publish","type":"post","link":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/","title":{"rendered":"Com aconseguir leads a trav\u00e9s de LinkedIn implementant una estrat\u00e8gia de m\u00e0rqueting B2B"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13553\" class=\"elementor elementor-13553 elementor-13535\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4422063 e-flex e-con-boxed e-con e-parent\" data-id=\"4422063\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6973b11 elementor-widget elementor-widget-text-editor\" data-id=\"6973b11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>En el panorama digital actual, LinkedIn es posiciona com una eina fonamental per a la <a href=\"https:\/\/blog.bizmarketing.xyz\/ca\/ca\/5-tecniques-per-captar-leads-per-la-teva-empresa-industrial\">generaci\u00f3 de leads B2B<\/a>. La plataforma obre un ventall de possibilitats per connectar amb clients potencials i convertir-los en oportunitats de negoci gr\u00e0cies al desenvolupament d\u2019una estrat\u00e8gia de m\u00e0rqueting B2B.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a91c131 elementor-widget elementor-widget-heading\" data-id=\"a91c131\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Per qu\u00e8 \u00e9s important generar leads a LinkedIn?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7c25fa elementor-widget elementor-widget-text-editor\" data-id=\"a7c25fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La generaci\u00f3 de leads \u00e9s la pedra angular de qualsevol estrat\u00e8gia de m\u00e0rqueting B2B. En implementar estrat\u00e8gies de lead generation a LinkedIn, pots:<\/p><ul><li>Expandir la teva base de dades de contactes qualificats.<\/li><li>Identificar els teus potencials clients amb m\u00e9s precisi\u00f3.<\/li><li>Nutrir els teus leads amb contingut rellevant i personalitzat.<\/li><li>Convertir leads en clients fidelitzats.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0848788 elementor-widget elementor-widget-heading\" data-id=\"0848788\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Com aconseguir leads a trav\u00e9s de LinkedIn?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6ee1a8 elementor-widget elementor-widget-text-editor\" data-id=\"a6ee1a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Hi ha diverses estrat\u00e8gies de m\u00e0rqueting B2B per generar leads a LinkedIn. A continuaci\u00f3, et presentem algunes de les m\u00e9s efectives:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60055e8 elementor-widget elementor-widget-heading\" data-id=\"60055e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Optimitza el teu perfil de LinkedIn<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fbbdfbc elementor-widget elementor-widget-text-editor\" data-id=\"fbbdfbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>El teu perfil de LinkedIn funciona com el teu aparador online. Assegura\u2019t de completar-lo al 100%, mantenir-lo actualitzat i incloure una fotografia professional, un resum atractiu i una descripci\u00f3 detallada de les teves habilitats i experi\u00e8ncia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8a6ec6 elementor-widget elementor-widget-heading\" data-id=\"b8a6ec6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Comparteix contingut d\u2019alta qualitat\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a6904c elementor-widget elementor-widget-text-editor\" data-id=\"2a6904c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Converteix-te en una font d\u2019informaci\u00f3 valuosa per al teu p\u00fablic objectiu. Comparteix contingut rellevant i de qualitat, com ara articles de blog, ebooks, infografies, v\u00eddeos o presentacions.<\/p><p>Si no saps per on comen\u00e7ar, a BizMarketing et recomanem aquest <a href=\"https:\/\/blog.bizmarketing.xyz\/ca\/ca\/com-implementar-la-ia-per-millorar-la-creacio-de-continguts\">article<\/a> on t\u2019expliquem les claus per iniciar la creaci\u00f3 de contingut amb l\u2019ajuda de la IA.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6746ffc elementor-widget elementor-widget-heading\" data-id=\"6746ffc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Participa en grups rellevants\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc5eb6c elementor-widget elementor-widget-text-editor\" data-id=\"bc5eb6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Uneix-te a grups relacionats amb el teu sector o n\u00ednxol de mercat. Participa activament en les converses, comparteix el teu coneixement i experi\u00e8ncia, i estableix relacions professionals amb altres usuaris.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f65a087 elementor-widget elementor-widget-heading\" data-id=\"f65a087\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Aprofita els avantatges de Sales Navigator<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c1fa85 elementor-widget elementor-widget-text-editor\" data-id=\"0c1fa85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sales Navigator \u00e9s una eina premium de LinkedIn que et permet trobar i contactar amb potencials clients de manera m\u00e9s eficient. T\u2019ofereix funcionalitats avan\u00e7ades per segmentar la cerca, accedir a informaci\u00f3 de contacte i enviar missatges personalitzats.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c7460f elementor-widget elementor-widget-heading\" data-id=\"7c7460f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Inverteix en publicitat segmentada<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26cf379 elementor-widget elementor-widget-text-editor\" data-id=\"26cf379\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>LinkedIn Ads et permet crear anuncis segmentats amb precisi\u00f3 per arribar al teu p\u00fablic objectiu ideal. Pots definir criteris com la ubicaci\u00f3, el c\u00e0rrec professional, l\u2019empresa on treballen o els interessos espec\u00edfics.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4927c3 elementor-widget elementor-widget-heading\" data-id=\"f4927c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">6. Implementa un proc\u00e9s de lead nurturing\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8ed5b9 elementor-widget elementor-widget-text-editor\" data-id=\"f8ed5b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Un cop hagis generat leads, \u00e9s fonamental nodrir-los amb contingut rellevant i personalitzat. Aix\u00f2 els ajudar\u00e0 a avan\u00e7ar en el proc\u00e9s de compra i convertir-los en clients finals.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4e0ae7 elementor-widget elementor-widget-image\" data-id=\"e4e0ae7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Estrategies-de-marketing-B2B-1024x512.png\" class=\"attachment-large size-large wp-image-13555\" alt=\"Il\u00b7lustraci\u00f3 d\u2019estrat\u00e8gies de m\u00e0rqueting B2B: optimitzar el perfil, compartir contingut de qualitat, participar en grups rellevants, aprofitar les avantatges de Sales Navigator, invertir en publicitat segmentada i implementar un proc\u00e9s de lead nurturing\" srcset=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Estrategies-de-marketing-B2B-1024x512.png 1024w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Estrategies-de-marketing-B2B-300x150.png 300w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Estrategies-de-marketing-B2B-768x384.png 768w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Estrategies-de-marketing-B2B-1536x768.png 1536w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Estrategies-de-marketing-B2B-2048x1024.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ff1f3d elementor-widget elementor-widget-text-editor\" data-id=\"5ff1f3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>LinkedIn es consolida com una eina poderosa per a la generaci\u00f3 de leads B2B. En aplicar les estrat\u00e8gies de m\u00e0rqueting B2B esmentades anteriorment, pots augmentar significativament la teva base de dades de contactes qualificats, identificar els teus clients potencials amb m\u00e9s precisi\u00f3 i convertir leads en vendes exitoses.<\/p><p>A BizMarketing t\u2019expliquem com potenciar el teu negoci mitjan\u00e7ant estrat\u00e8gies de m\u00e0rqueting B2B. Si t\u2019has quedat amb ganes de saber-ne m\u00e9s, et recomanem aquest <a href=\"https:\/\/blog.bizmarketing.xyz\/ca\/consells-per-a-implementar-estrategies-de-marqueting-en-linkedin\">article<\/a>, que et pot resultar interessant.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c72b528 elementor-widget elementor-widget-image\" data-id=\"c72b528\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/bizmarketing.xyz\/ca\/contacte\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"206\" src=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/CAT-1.png\" class=\"attachment-large size-large wp-image-13557\" alt=\"Contacta amb nosaltres\" srcset=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/CAT-1.png 970w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/CAT-1-300x77.png 300w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/CAT-1-768x198.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c4d061b e-flex e-con-boxed e-con e-parent\" data-id=\"c4d061b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18ba8b1 elementor-widget elementor-widget-html\" data-id=\"18ba8b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"BlogPosting\",\n  \"mainEntityOfPage\": {\n    \"@type\": \"WebPage\",\n    \"@id\": \"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/\"\n  },\n  \"headline\": \"Com aconseguir leads a trav\u00e9s de LinkedIn implementant una estrat\u00e8gia de m\u00e0rqueting B2B\",\n  \"description\": \"En el panorama digital actual, LinkedIn es posiciona com una eina fonamental per a la generaci\u00f3 de leads B2B. La plataforma obre un ventall de possibilitats per connectar amb clients potencials i convertir-los en oportunitats de negoci gr\u00e0cies al desenvolupament d\u2019una estrat\u00e8gia de m\u00e0rqueting B2B.\",\n  \"image\": \"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Capcalera-blog-1536x864.jpg\",  \n  \"author\": {\n    \"@type\": \"Person\",\n    \"name\": \"Judit Buscat\u00f3\",\n    \"url\": \"https:\/\/blog.bizmarketing.xyz\/ca\"\n  },  \n  \"publisher\": {\n    \"@type\": \"Organization\",\n    \"name\": \"BizMarketing\",\n    \"logo\": {\n      \"@type\": \"ImageObject\",\n      \"url\": \"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2022\/06\/BizMarketing.jpg\"\n    }\n  },\n  \"datePublished\": \"2025-05-21\",\n  \"dateModified\": \"2025-05-21\"\n}\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>En el panorama digital actual, LinkedIn es posiciona com una eina fonamental per a la generaci\u00f3 de leads B2B. La plataforma obre un ventall de possibilitats per connectar amb clients potencials i convertir-los en oportunitats de negoci gr\u00e0cies al desenvolupament d\u2019una estrat\u00e8gia de m\u00e0rqueting B2B.<\/p>\n","protected":false},"author":14,"featured_media":13543,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[212],"tags":[],"class_list":["post-13553","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marqueting-b2b"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aconsegueix leads a LinkedIn amb m\u00e0rqueting B2B.<\/title>\n<meta name=\"description\" content=\"Descobreix com LinkedIn pot transformar la teva estrat\u00e8gia de m\u00e0rqueting B2B i generar leads qualificats. Aprofita les seves eines digitals.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aconsegueix leads a LinkedIn amb m\u00e0rqueting B2B.\" \/>\n<meta property=\"og:description\" content=\"Descobreix com LinkedIn pot transformar la teva estrat\u00e8gia de m\u00e0rqueting B2B i generar leads qualificats. Aprofita les seves eines digitals.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/\" \/>\n<meta property=\"og:site_name\" content=\"BizMarketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BizMKTING\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-21T12:09:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-06T07:44:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Capcalera-blog.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Judit Buscat\u00f3\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Judit Buscat\u00f3\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/\"},\"author\":{\"name\":\"Judit Buscat\u00f3\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#\\\/schema\\\/person\\\/1bf66bce644be18dea1f91049f86d02b\"},\"headline\":\"Com aconseguir leads a trav\u00e9s de LinkedIn implementant una estrat\u00e8gia de m\u00e0rqueting B2B\",\"datePublished\":\"2025-05-21T12:09:41+00:00\",\"dateModified\":\"2025-06-06T07:44:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/\"},\"wordCount\":525,\"publisher\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Capcalera-blog.jpg\",\"articleSection\":[\"M\u00e0rqueting B2B\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/\",\"name\":\"Aconsegueix leads a LinkedIn amb m\u00e0rqueting B2B.\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Capcalera-blog.jpg\",\"datePublished\":\"2025-05-21T12:09:41+00:00\",\"dateModified\":\"2025-06-06T07:44:51+00:00\",\"description\":\"Descobreix com LinkedIn pot transformar la teva estrat\u00e8gia de m\u00e0rqueting B2B i generar leads qualificats. Aprofita les seves eines digitals.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/#primaryimage\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Capcalera-blog.jpg\",\"contentUrl\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Capcalera-blog.jpg\",\"width\":1920,\"height\":1080,\"caption\":\"Aprende a generar leads en linkedin mediante una estrategia de marketing B2B\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/leads-linkedin-estrategia-marketing-b2b\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Com aconseguir leads a trav\u00e9s de LinkedIn implementant una estrat\u00e8gia de m\u00e0rqueting B2B\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#website\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/\",\"name\":\"BizMarketing\",\"description\":\"Digital Partners\",\"publisher\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#organization\",\"name\":\"BizMarketing\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/Logo-BizMarketing-scaled.png\",\"contentUrl\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/Logo-BizMarketing-scaled.png\",\"width\":2560,\"height\":582,\"caption\":\"BizMarketing\"},\"image\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BizMKTING\\\/\",\"https:\\\/\\\/x.com\\\/Biz_MKT\",\"https:\\\/\\\/www.instagram.com\\\/bizmkting\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bizmarketing\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#\\\/schema\\\/person\\\/1bf66bce644be18dea1f91049f86d02b\",\"name\":\"Judit Buscat\u00f3\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/736e235760bd4ee83e9de0f6cef5c61b1f0a2574910c0a159ddddd3f614245bd?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/736e235760bd4ee83e9de0f6cef5c61b1f0a2574910c0a159ddddd3f614245bd?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/736e235760bd4ee83e9de0f6cef5c61b1f0a2574910c0a159ddddd3f614245bd?s=96&d=mm&r=g\",\"caption\":\"Judit Buscat\u00f3\"},\"description\":\"Account Manager en BizMarketing, especializada en Inbound marketing, HubSpot, automatizaci\u00f3n y Paid Media. Aporto una mirada anal\u00edtica y visual en cada proyecto. Siempre en b\u00fasqueda de nuevas tendencias y tecnolog\u00edas, busco optimizar cada fase del embudo con contenido relevante y bien dirigido.\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/author\\\/mkting06\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Aconsegueix leads a LinkedIn amb m\u00e0rqueting B2B.","description":"Descobreix com LinkedIn pot transformar la teva estrat\u00e8gia de m\u00e0rqueting B2B i generar leads qualificats. Aprofita les seves eines digitals.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/","og_locale":"ca_ES","og_type":"article","og_title":"Aconsegueix leads a LinkedIn amb m\u00e0rqueting B2B.","og_description":"Descobreix com LinkedIn pot transformar la teva estrat\u00e8gia de m\u00e0rqueting B2B i generar leads qualificats. Aprofita les seves eines digitals.","og_url":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/","og_site_name":"BizMarketing","article_publisher":"https:\/\/www.facebook.com\/BizMKTING\/","article_published_time":"2025-05-21T12:09:41+00:00","article_modified_time":"2025-06-06T07:44:51+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Capcalera-blog.jpg","type":"image\/jpeg"}],"author":"Judit Buscat\u00f3","twitter_misc":{"Escrit per":"Judit Buscat\u00f3","Temps estimat de lectura":"4 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/#article","isPartOf":{"@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/"},"author":{"name":"Judit Buscat\u00f3","@id":"https:\/\/bizmarketing.xyz\/ca\/#\/schema\/person\/1bf66bce644be18dea1f91049f86d02b"},"headline":"Com aconseguir leads a trav\u00e9s de LinkedIn implementant una estrat\u00e8gia de m\u00e0rqueting B2B","datePublished":"2025-05-21T12:09:41+00:00","dateModified":"2025-06-06T07:44:51+00:00","mainEntityOfPage":{"@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/"},"wordCount":525,"publisher":{"@id":"https:\/\/bizmarketing.xyz\/ca\/#organization"},"image":{"@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/#primaryimage"},"thumbnailUrl":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Capcalera-blog.jpg","articleSection":["M\u00e0rqueting B2B"],"inLanguage":"ca"},{"@type":"WebPage","@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/","url":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/","name":"Aconsegueix leads a LinkedIn amb m\u00e0rqueting B2B.","isPartOf":{"@id":"https:\/\/bizmarketing.xyz\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/#primaryimage"},"image":{"@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/#primaryimage"},"thumbnailUrl":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Capcalera-blog.jpg","datePublished":"2025-05-21T12:09:41+00:00","dateModified":"2025-06-06T07:44:51+00:00","description":"Descobreix com LinkedIn pot transformar la teva estrat\u00e8gia de m\u00e0rqueting B2B i generar leads qualificats. Aprofita les seves eines digitals.","breadcrumb":{"@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/#primaryimage","url":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Capcalera-blog.jpg","contentUrl":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/Capcalera-blog.jpg","width":1920,"height":1080,"caption":"Aprende a generar leads en linkedin mediante una estrategia de marketing B2B"},{"@type":"BreadcrumbList","@id":"https:\/\/bizmarketing.xyz\/ca\/leads-linkedin-estrategia-marketing-b2b\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/bizmarketing.xyz\/ca\/"},{"@type":"ListItem","position":2,"name":"Com aconseguir leads a trav\u00e9s de LinkedIn implementant una estrat\u00e8gia de m\u00e0rqueting B2B"}]},{"@type":"WebSite","@id":"https:\/\/bizmarketing.xyz\/ca\/#website","url":"https:\/\/bizmarketing.xyz\/ca\/","name":"BizMarketing","description":"Digital Partners","publisher":{"@id":"https:\/\/bizmarketing.xyz\/ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bizmarketing.xyz\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Organization","@id":"https:\/\/bizmarketing.xyz\/ca\/#organization","name":"BizMarketing","url":"https:\/\/bizmarketing.xyz\/ca\/","logo":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/bizmarketing.xyz\/ca\/#\/schema\/logo\/image\/","url":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2020\/02\/Logo-BizMarketing-scaled.png","contentUrl":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2020\/02\/Logo-BizMarketing-scaled.png","width":2560,"height":582,"caption":"BizMarketing"},"image":{"@id":"https:\/\/bizmarketing.xyz\/ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BizMKTING\/","https:\/\/x.com\/Biz_MKT","https:\/\/www.instagram.com\/bizmkting\/","https:\/\/www.linkedin.com\/company\/bizmarketing\/"]},{"@type":"Person","@id":"https:\/\/bizmarketing.xyz\/ca\/#\/schema\/person\/1bf66bce644be18dea1f91049f86d02b","name":"Judit Buscat\u00f3","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/secure.gravatar.com\/avatar\/736e235760bd4ee83e9de0f6cef5c61b1f0a2574910c0a159ddddd3f614245bd?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/736e235760bd4ee83e9de0f6cef5c61b1f0a2574910c0a159ddddd3f614245bd?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/736e235760bd4ee83e9de0f6cef5c61b1f0a2574910c0a159ddddd3f614245bd?s=96&d=mm&r=g","caption":"Judit Buscat\u00f3"},"description":"Account Manager en BizMarketing, especializada en Inbound marketing, HubSpot, automatizaci\u00f3n y Paid Media. Aporto una mirada anal\u00edtica y visual en cada proyecto. Siempre en b\u00fasqueda de nuevas tendencias y tecnolog\u00edas, busco optimizar cada fase del embudo con contenido relevante y bien dirigido.","url":"https:\/\/bizmarketing.xyz\/ca\/author\/mkting06\/"}]}},"_links":{"self":[{"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/posts\/13553","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/comments?post=13553"}],"version-history":[{"count":0,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/posts\/13553\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/media\/13543"}],"wp:attachment":[{"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/media?parent=13553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/categories?post=13553"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/tags?post=13553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}