{"id":14728,"date":"2019-01-21T13:09:00","date_gmt":"2019-01-21T12:09:00","guid":{"rendered":"https:\/\/bizmarketing.xyz\/vendes-inbound\/"},"modified":"2025-07-30T14:15:58","modified_gmt":"2025-07-30T12:15:58","slug":"vendes-inbound","status":"publish","type":"post","link":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/","title":{"rendered":"Qu\u00e8 s\u00f3n i com aplicar les vendes Inbound?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14728\" class=\"elementor elementor-14728 elementor-14716\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cd9c01 e-flex e-con-boxed e-con e-parent\" data-id=\"3cd9c01\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3bee348 elementor-widget elementor-widget-text-editor\" data-id=\"3bee348\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>El proc\u00e9s de compra s&#8217;ha transformat i, inevitablement, les empreses han d&#8217;adaptar les seves metodologies de venda als nous h\u00e0bits dels consumidors si volen seguir venent els seus productes. Per no estancar-se en processos de venda obsolets molts negocis opten per <strong>aplicar les conegudes vendes Inbound.<\/strong>  <\/p><p>Com veurem, la comprensi\u00f3 de les<a href=\"https:\/\/bizmarketing.xyz\/ca\/inbound-marketing\/#fases-inbound\"> fases de l&#8217;Inbound Marketing<\/a>, els<a href=\"https:\/\/bizmarketing.xyz\/ca\/que-es-un-buyer-persona\/\"> Buyer Persona<\/a> i el<a href=\"https:\/\/bizmarketing.xyz\/ca\/inbound-marketing\/#buyer-journey\"> Buyer Journey<\/a> ens porten inevitablement a la necessitat de realitzar una venda Inbound basada en els nous h\u00e0bits dels consumidors.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7faa1ba elementor-widget elementor-widget-heading\" data-id=\"7faa1ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qu\u00e8 s\u00f3n les vendes Inbound?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77c34e7 elementor-widget elementor-widget-text-editor\" data-id=\"77c34e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Fa uns anys el venedor tenia tota la informaci\u00f3, coneixement i poder per conv\u00e8ncer el consumidor que compr\u00e9s el seu producte. El consumidor, per la seva banda, no tenia acc\u00e9s a res m\u00e9s que la informaci\u00f3 que el venedor o venedors li donaven. <\/p><p>En l&#8217;actualitat, <strong>el proc\u00e9s de compra ha canviat gr\u00e0cies a l&#8217;acc\u00e9s a Internet.<\/strong> Ara el client pren el control de la venda, ja que disposa de tota la informaci\u00f3. Abans de realitzar una compra cerca i indaga a Internet. Les eines que t\u00e9 al seu abast per informar-se com les xarxes <a href=\"https:\/\/bizmarketing.xyz\/ca\/inbound-marketing-2\/social-media\/\">social media<\/a>, els <a href=\"https:\/\/bizmarketing.xyz\/ca\/inbound-marketing-2\/web\/\">webs<\/a> o <a href=\"https:\/\/bizmarketing.xyz\/ca\/inbound-marketing-2\/blogs\/\">blogs<\/a> entre d&#8217;altres, li permeten fer una consideraci\u00f3 inicial, una comparaci\u00f3 de productes i fins i tot preguntar a altres usuaris sobre les seves experi\u00e8ncies i opinions.    <\/p><p>Per tant, el venedor ha de canviar la seva forma de vendre. En les <strong>vendes Inbound<\/strong> el comerciant esdev\u00e9 consultor i est\u00e0 al servei del consumidor per resoldre els seus dubtes, establir converses rellevants i \u00fatils, enviar missatges personalitzats, etc. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96c29b8 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"96c29b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"281\" src=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/06\/personalitzacio-en-lautomatitzacio-del-marketing-1024x360.png\" class=\"attachment-large size-large wp-image-13936\" alt=\"Banner para descargar el ebook sobre personalizacion de la automatizacion del marketing\" srcset=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/06\/personalitzacio-en-lautomatitzacio-del-marketing-1024x360.png 1024w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/06\/personalitzacio-en-lautomatitzacio-del-marketing-300x106.png 300w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/06\/personalitzacio-en-lautomatitzacio-del-marketing-768x270.png 768w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/06\/personalitzacio-en-lautomatitzacio-del-marketing-1536x540.png 1536w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/06\/personalitzacio-en-lautomatitzacio-del-marketing-2048x720.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7db65be elementor-widget elementor-widget-text-editor\" data-id=\"7db65be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Al final, l&#8217;objectiu del venedor \u00e9s crear una relaci\u00f3 de confian\u00e7a i seguretat amb l&#8217;usuari per poder oferir el seu producte com la millor opci\u00f3 del mercat en la fase final del Buyer Journey que realitza el consumidor. <\/p><p>Per tant, les vendes Inbound s\u00f3n aquelles vendes que l&#8217;empresa realitza i que s\u00f3n fruit d&#8217;una metodologia d&#8217;<a href=\"https:\/\/bizmarketing.xyz\/ca\/que-es-linbound-marketing\/\"><strong>Inbound M\u00e0rqueting<\/strong><\/a>. El client t\u00e9 la informaci\u00f3 completa gr\u00e0cies a Internet i l&#8217;empresa realitza l&#8217;acompanyament de la seva Buyer Journey per acabar oferint el seu producte com el millor.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4522053 elementor-widget elementor-widget-heading\" data-id=\"4522053\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Com puc aplicar les vendes Inbound a la meva empresa?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0308440 elementor-widget elementor-widget-text-editor\" data-id=\"0308440\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sens dubte, les vendes Inbound es contraposen al model i <a href=\"https:\/\/blog.bizmarketing.xyz\/diferencias-entre-el-inbound-marketing-y-el-outbound-marketing?hsLang=es\">proc\u00e9s tradicional del m\u00e0rqueting <\/a>i vendes. Per tant, per aconseguir aplicar les vendes Inbound a la teva empresa, cal tenir clares i molt presents les 4 fases de l&#8217;Inbound M\u00e0rqueting: <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67ead98 elementor-widget elementor-widget-image\" data-id=\"67ead98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"386\" src=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/fases-inbound-marketing-bizmarketing.webp\" class=\"attachment-large size-large wp-image-13880\" alt=\"Fases del inbound marketing\" srcset=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/fases-inbound-marketing-bizmarketing.webp 916w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/fases-inbound-marketing-bizmarketing-300x145.webp 300w, https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/05\/fases-inbound-marketing-bizmarketing-768x371.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2ecd82 elementor-widget elementor-widget-text-editor\" data-id=\"d2ecd82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La tasca del venedor ser\u00e0 acompanyar l&#8217;usuari en qualsevol de les fases en qu\u00e8 es trobi perqu\u00e8 s&#8217;acabi convertint en consumidor final del nostre producte i, per tant, el nostre client.<\/p><p>Per aplicar les vendes Inbound a la teva empresa, comen\u00e7a per crear aquests h\u00e0bits:<\/p><ul><li><strong>Crea confian\u00e7a<\/strong>: Respon a les preguntes i dubtes que pugui tenir l&#8217;usuari i anticipa&#8217;t a elles. Fes-ho encara que no sigui del teu producte en espec\u00edfic. <\/li><li><strong>Acompanya a l\u2019usuari<\/strong>: Converteix-te en el seu confident i ent\u00e9n els seus desafiaments en els diferents moments de la seva Buyer Journey. <\/li><li><strong>Presenta&#8217;t com un expert en el tema<\/strong>: Crea <a href=\"https:\/\/bizmarketing.xyz\/ca\/apostar-pel-content-marketing\/\">contingut de qualitat<\/a> sobre el teu producte i ind\u00fastria per posicionar com un expert del tema. <\/li><li><strong>Transforma la manera de connectar amb el consumidor<\/strong>: Busca canals per comunicar-te amb el consumidor que no s&#8217;associen a una venda tradicional, que no semblin intrusius i que el creuen confian\u00e7a a l&#8217;usuari.<\/li><li><strong>Fes que sigui f\u00e0cil: <\/strong>Posa a disposici\u00f3 dels possibles consumidors el que busquen de manera f\u00e0cil i senzilla perqu\u00e8 siguis la seva primera opci\u00f3 i no hagin de rec\u00f3rrer als teus competidors. Optimitza la teva web per a diferents dispositius,<a href=\"https:\/\/bizmarketing.xyz\/ca\/que-es-el-seo\/\"> treballa el SEO<\/a>, comparteix els teus continguts o respon les preguntes dels usuaris de manera immediata. <\/li><li><strong>Compr\u00e8n les tend\u00e8ncies actuals<\/strong>: No intentis imposar les teves normes a l&#8217;hora de vendre. Ent\u00e9n les tend\u00e8ncies actuals i adapta&#8217;t a elles el millor possible. <\/li><\/ul><p>Si segueixes aquests h\u00e0bits, ser\u00e0s capa\u00e7 de marcar la difer\u00e8ncia entre una venda tradicional i una <strong>venda Inbound<\/strong>. Deixar\u00e0s de ser una empresa estancada en els m\u00e8todes del passat i comen\u00e7ar\u00e0s a tenir rellev\u00e0ncia en el nou proc\u00e9s de compra dels usuaris.  <\/p><p>Aplicar vendes Inbound amb \u00e8xit requereix experi\u00e8ncia i enfocament estrat\u00e8gic. A Bizmarketing som experts en Inbound Marketing i ajudem les empreses a transformar la seva forma de vendre, atraient els clients adequats i convertint aquest proc\u00e9s en resultats reals. Adaptem la metodologia als teus objectius per generar un impacte mesurable en el teu creixement.   <\/p><p><strong data-start=\"447\" data-end=\"471\">A punt per comen\u00e7ar? <a href=\"https:\/\/bizmarketing.xyz\/ca\/contacte\/\">Contacta&#8217;ns<\/a><\/strong> i descobreix com podem impulsar les vendes amb Inbound.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a769f04 e-flex e-con-boxed e-con e-parent\" data-id=\"a769f04\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c91599 elementor-widget elementor-widget-html\" data-id=\"9c91599\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"Article\",\n  \"mainEntityOfPage\": {\n    \"@type\": \"WebPage\",\n    \"@id\": \"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/\"\n  },\n  \"headline\": \"Qu\u00e8 s\u00f3n i com aplicar les vendes Inbound?\",\n  \"description\": \"El proc\u00e9s de compra s\u2019ha transformat i, inevitablement, les empreses han d\u2019adaptar les seves metodologies de venda als nous h\u00e0bits dels consumidors si volen seguir venent els seus productes. Per no estancar-se en processos de venda obsolets molts negocis opten per aplicar les conegudes vendes Inbound.\",\n  \"image\": \"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/07\/ventas-inbound-300x169.jpg\",  \n  \"author\": {\n    \"@type\": \"Person\",\n    \"name\": \"Marta Monta\u00f1o\",\n    \"url\": \"https:\/\/bizmarketing.xyz\/ca\/blog-2\/\"\n  },  \n  \"publisher\": {\n    \"@type\": \"Organization\",\n    \"name\": \"BizMarketing\",\n    \"logo\": {\n      \"@type\": \"ImageObject\",\n      \"url\": \"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2022\/06\/BizMarketing.jpg\"\n    }\n  },\n  \"datePublished\": \"2019-01-21\",\n  \"dateModified\": \"2025-07-30\"\n}\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>El proc\u00e9s de compra s&#8217;ha transformat i, inevitablement, les empreses han d&#8217;adaptar les seves metodologies de venda als nous h\u00e0bits dels consumidors si volen seguir venent els seus productes. Per no estancar-se en processos de venda obsolets molts negocis opten per aplicar les conegudes vendes Inbound. Com veurem, la comprensi\u00f3 de les fases de l&#8217;Inbound [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":14717,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[210],"tags":[],"class_list":["post-14728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vendes-inbound"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Qu\u00e8 s\u00f3n i com aplicar les Vendes Inbound? | BizMarketing<\/title>\n<meta name=\"description\" content=\"Descobreix qu\u00e8 s\u00f3n les vendes Inbound i com adaptar-les a la teva empresa per atraure clients de manera no intrusiva.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qu\u00e8 s\u00f3n i com aplicar les Vendes Inbound? | BizMarketing\" \/>\n<meta property=\"og:description\" content=\"Descobreix qu\u00e8 s\u00f3n les vendes Inbound i com adaptar-les a la teva empresa per atraure clients de manera no intrusiva.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/\" \/>\n<meta property=\"og:site_name\" content=\"BizMarketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BizMKTING\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-21T12:09:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-30T12:15:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/07\/ventas-inbound.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marta Monta\u00f1o\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marta Monta\u00f1o\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/\"},\"author\":{\"name\":\"Marta Monta\u00f1o\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#\\\/schema\\\/person\\\/71490c214885b6d17cfdc4d182202cfc\"},\"headline\":\"Qu\u00e8 s\u00f3n i com aplicar les vendes Inbound?\",\"datePublished\":\"2019-01-21T12:09:00+00:00\",\"dateModified\":\"2025-07-30T12:15:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/\"},\"wordCount\":807,\"publisher\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/ventas-inbound.jpg\",\"articleSection\":[\"Vendes Inbound\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/\",\"name\":\"Qu\u00e8 s\u00f3n i com aplicar les Vendes Inbound? | BizMarketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/ventas-inbound.jpg\",\"datePublished\":\"2019-01-21T12:09:00+00:00\",\"dateModified\":\"2025-07-30T12:15:58+00:00\",\"description\":\"Descobreix qu\u00e8 s\u00f3n les vendes Inbound i com adaptar-les a la teva empresa per atraure clients de manera no intrusiva.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/#primaryimage\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/ventas-inbound.jpg\",\"contentUrl\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/ventas-inbound.jpg\",\"width\":1920,\"height\":1080,\"caption\":\"Gr\u00e1fico como referencia de las ventas inbound\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/vendes-inbound\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Qu\u00e8 s\u00f3n i com aplicar les vendes Inbound?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#website\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/\",\"name\":\"BizMarketing\",\"description\":\"Digital Partners\",\"publisher\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#organization\",\"name\":\"BizMarketing\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/Logo-BizMarketing-scaled.png\",\"contentUrl\":\"https:\\\/\\\/bizmarketing.xyz\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/Logo-BizMarketing-scaled.png\",\"width\":2560,\"height\":582,\"caption\":\"BizMarketing\"},\"image\":{\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BizMKTING\\\/\",\"https:\\\/\\\/x.com\\\/Biz_MKT\",\"https:\\\/\\\/www.instagram.com\\\/bizmkting\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bizmarketing\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/#\\\/schema\\\/person\\\/71490c214885b6d17cfdc4d182202cfc\",\"name\":\"Marta Monta\u00f1o\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9a63812a97ce68b1044c09d65517d45fc8fb0f7e5e55a3aff126fba20e0e6b22?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9a63812a97ce68b1044c09d65517d45fc8fb0f7e5e55a3aff126fba20e0e6b22?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9a63812a97ce68b1044c09d65517d45fc8fb0f7e5e55a3aff126fba20e0e6b22?s=96&d=mm&r=g\",\"caption\":\"Marta Monta\u00f1o\"},\"description\":\"Soy Account Manager en BizMarketing, especializada en estrategia Inbound para entornos industriales B2B, Paid Media y HubSpot. Acompa\u00f1o a las empresas en la implementaci\u00f3n de acciones \u00fatiles, medibles y alineadas con sus objetivos comerciales, combinando visi\u00f3n estrat\u00e9gica, gesti\u00f3n de campa\u00f1as y criterio visual orientado a resultados.\",\"url\":\"https:\\\/\\\/bizmarketing.xyz\\\/ca\\\/author\\\/mkting04\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Qu\u00e8 s\u00f3n i com aplicar les Vendes Inbound? | BizMarketing","description":"Descobreix qu\u00e8 s\u00f3n les vendes Inbound i com adaptar-les a la teva empresa per atraure clients de manera no intrusiva.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/","og_locale":"ca_ES","og_type":"article","og_title":"Qu\u00e8 s\u00f3n i com aplicar les Vendes Inbound? | BizMarketing","og_description":"Descobreix qu\u00e8 s\u00f3n les vendes Inbound i com adaptar-les a la teva empresa per atraure clients de manera no intrusiva.","og_url":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/","og_site_name":"BizMarketing","article_publisher":"https:\/\/www.facebook.com\/BizMKTING\/","article_published_time":"2019-01-21T12:09:00+00:00","article_modified_time":"2025-07-30T12:15:58+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/07\/ventas-inbound.jpg","type":"image\/jpeg"}],"author":"Marta Monta\u00f1o","twitter_misc":{"Escrit per":"Marta Monta\u00f1o","Temps estimat de lectura":"4 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/#article","isPartOf":{"@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/"},"author":{"name":"Marta Monta\u00f1o","@id":"https:\/\/bizmarketing.xyz\/ca\/#\/schema\/person\/71490c214885b6d17cfdc4d182202cfc"},"headline":"Qu\u00e8 s\u00f3n i com aplicar les vendes Inbound?","datePublished":"2019-01-21T12:09:00+00:00","dateModified":"2025-07-30T12:15:58+00:00","mainEntityOfPage":{"@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/"},"wordCount":807,"publisher":{"@id":"https:\/\/bizmarketing.xyz\/ca\/#organization"},"image":{"@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/#primaryimage"},"thumbnailUrl":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/07\/ventas-inbound.jpg","articleSection":["Vendes Inbound"],"inLanguage":"ca"},{"@type":"WebPage","@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/","url":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/","name":"Qu\u00e8 s\u00f3n i com aplicar les Vendes Inbound? | BizMarketing","isPartOf":{"@id":"https:\/\/bizmarketing.xyz\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/#primaryimage"},"image":{"@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/#primaryimage"},"thumbnailUrl":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/07\/ventas-inbound.jpg","datePublished":"2019-01-21T12:09:00+00:00","dateModified":"2025-07-30T12:15:58+00:00","description":"Descobreix qu\u00e8 s\u00f3n les vendes Inbound i com adaptar-les a la teva empresa per atraure clients de manera no intrusiva.","breadcrumb":{"@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/#primaryimage","url":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/07\/ventas-inbound.jpg","contentUrl":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2025\/07\/ventas-inbound.jpg","width":1920,"height":1080,"caption":"Gr\u00e1fico como referencia de las ventas inbound"},{"@type":"BreadcrumbList","@id":"https:\/\/bizmarketing.xyz\/ca\/vendes-inbound\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/bizmarketing.xyz\/ca\/"},{"@type":"ListItem","position":2,"name":"Qu\u00e8 s\u00f3n i com aplicar les vendes Inbound?"}]},{"@type":"WebSite","@id":"https:\/\/bizmarketing.xyz\/ca\/#website","url":"https:\/\/bizmarketing.xyz\/ca\/","name":"BizMarketing","description":"Digital Partners","publisher":{"@id":"https:\/\/bizmarketing.xyz\/ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bizmarketing.xyz\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Organization","@id":"https:\/\/bizmarketing.xyz\/ca\/#organization","name":"BizMarketing","url":"https:\/\/bizmarketing.xyz\/ca\/","logo":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/bizmarketing.xyz\/ca\/#\/schema\/logo\/image\/","url":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2020\/02\/Logo-BizMarketing-scaled.png","contentUrl":"https:\/\/bizmarketing.xyz\/wp-content\/uploads\/2020\/02\/Logo-BizMarketing-scaled.png","width":2560,"height":582,"caption":"BizMarketing"},"image":{"@id":"https:\/\/bizmarketing.xyz\/ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BizMKTING\/","https:\/\/x.com\/Biz_MKT","https:\/\/www.instagram.com\/bizmkting\/","https:\/\/www.linkedin.com\/company\/bizmarketing\/"]},{"@type":"Person","@id":"https:\/\/bizmarketing.xyz\/ca\/#\/schema\/person\/71490c214885b6d17cfdc4d182202cfc","name":"Marta Monta\u00f1o","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/secure.gravatar.com\/avatar\/9a63812a97ce68b1044c09d65517d45fc8fb0f7e5e55a3aff126fba20e0e6b22?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9a63812a97ce68b1044c09d65517d45fc8fb0f7e5e55a3aff126fba20e0e6b22?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9a63812a97ce68b1044c09d65517d45fc8fb0f7e5e55a3aff126fba20e0e6b22?s=96&d=mm&r=g","caption":"Marta Monta\u00f1o"},"description":"Soy Account Manager en BizMarketing, especializada en estrategia Inbound para entornos industriales B2B, Paid Media y HubSpot. Acompa\u00f1o a las empresas en la implementaci\u00f3n de acciones \u00fatiles, medibles y alineadas con sus objetivos comerciales, combinando visi\u00f3n estrat\u00e9gica, gesti\u00f3n de campa\u00f1as y criterio visual orientado a resultados.","url":"https:\/\/bizmarketing.xyz\/ca\/author\/mkting04\/"}]}},"_links":{"self":[{"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/posts\/14728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/comments?post=14728"}],"version-history":[{"count":0,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/posts\/14728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/media\/14717"}],"wp:attachment":[{"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/media?parent=14728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/categories?post=14728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizmarketing.xyz\/ca\/wp-json\/wp\/v2\/tags?post=14728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}